Advertising: mobile rules in Africa
The Mobile Migration of smartphones has begun… and herds graze through the pastures of a connected world, and the” smartphone herds” are increasing as the sun rises and sets. Witness the many similarities in our wild life that help us to stampede through 2016, trends that you look out for to become a formidable […]
These 4 “F words” of gamification are the key success factors in the recently multi-award winning Red Bull Kas’Lami Tembisa campaign: Fun, Fame & Fortune for Free on your Phone. The Game Plan Simply put gamification is the use of game thinking and game mechanisms in a non-game context. It is defined as “the process […]
It is no secret, that for a considerable time, all eyes have been on Africa. We have seen exponential growth in Mobile Penetration and Mobile Innovation. Globally, nations have been paying attention to Africans to see how they are solving African Problems and driving monumental change in mobile. Recently, for a slightly different reason, South […]
LMFootball.mobi won in the Europe, Middle-East, Africa region for the Global Mobile Marketing Awards 2009. The first African company ever to win at the awards!